COPYWRITING, CONTENT STRATEGY
THE BRAND - Anastasia Beverly Hills (ABH) is not just a name, but a landmark in the beauty industry, renowned for delivering cutting-edge makeup.
THE WORK - My mission was to not only maintain their legacy but to elevate it, introducing new product launches each month that continue to set the gold standard in beauty. Alongside monthly launches, we've also inaugurated The STUDIO, a blog dedicated to providing customers with insightful, educational content that empowers their beauty journey.