The Icon of Brows and beauty, Anastasia Beverly Hills, wanted a more elevated and sharp brand voice and content strategy. We helped launch a new Shopify site, blog and 50+ products.
COPYWRITING, CONTENT STRATEGY
ANASTASIA BEVERLY HILLS
Stanley is a viral drinkware brand known for their colorful products. I Collaborated with the Stanley team to create a launch strategy, copy and art direction for the launch of their first apparel collection.
COPYWRITING, CONCEPTING, LAUNCH STRATEGY
stanley 1913
Metagolden (now Kno) is an innovative brand merging Web3 products and 14-carat jewelry and apparel. I collaborated with their founders to establish the brand voice and tone.
BRAND STRATEGY, VOICE & TONE, COPYWRITING
metagolden
Laura Mercier has a deep-rooted history in the beauty industry as a leader in elegant, timeless makeup. They needed a website concept that delivered on their heritage and made space for new launches.
BRAND STRATEGY, CONCEPT COPY
Laura Mercier
The iconic American brand known for long-lasting basics and fun prints. I worked on many successful campaigns, from promotions to swim and beyond.
BRAND STRATEGY, COPYWRITING, MARKETING
J.CREW
SONOS creates concert-level sound systems for homes. I created personalized email copy and content for an educational series to encourage current customers to purchase accessories.
COPYWRITING, CONTENT STRATEGY
SONOS
J.Crew's kids brand, crewcuts, is known for their timeless staples. I spearheaded the content strategy and copy for multiple campaigns, including backpacks, holiday and beyond.
